Topic
13 posts
News
HARO (Help a Reporter Out) is hosting its second HARO Happy Hour on Thursday, November 19, 2026, from 5:30 to 7:00 p.m. MST at HARO headquarters inside Industrious, 7014 E Camelback Rd Suite B100A, Scottsdale, Arizona. Admission is free with RSVP, and drinks are on us. Sixty people came to the first HARO Happy Hour…
Brett Farmiloe
Guidelines
HARO ads are text placements in HARO’s free journalist-request newsletter, sold self-serve at published rates to companies that want to reach PR professionals, publicists, marketers, founders, and subject matter experts. You can book a single edition or a month of placements, write the ad in your browser, and pay by card. HARO staff read every…
Brett Farmiloe
Journalists
HARO is still worth using in 2026, but the platform is taking a more active approach to spam, low-quality submissions, and accounts that violate its guidelines. According to HARO CEO Brett Farmiloe, HARO bans an account every 23 minutes, using community reporting, automated signals, and internal review to identify problematic activity. The goal is to…
Brett Farmiloe
News
PR teams have traditionally used publication reputation, audience size and SEO authority to decide which outlets belong on a media list. Those signals still matter, but AI search introduces another question: Which publications is AI already using to answer questions about your industry? An analysis of 405 completed GEO audits conducted through Featured between June…
Brett Farmiloe
News
There are six PR professionals for every working journalist, creating an increasingly crowded pitching environment where multiple brands, agencies, and communications teams may be competing for the attention of the same reporters. Traditional media relations have always involved competition for limited attention. But the media landscape is changing, and PR professionals now have access to…
Brett Farmiloe
Journalists
About 21% of pitches submitted through HARO are flagged as fully AI-generated, and roughly a third of journalists have chosen not to receive them. Here’s what that means if you’re the one writing the pitch. Brett Farmiloe, founder and CEO of Featured, says about 21% of pitches submitted through HARO score as fully AI-generated, and…
Brett Farmiloe
News
If you’ve ever spent time trying to earn media coverage, you probably know the feeling: You finally land the mention, interview, link, podcast appearance, or feature you’ve been chasing—and then move on to the next thing. But what happens after the coverage goes live? For a small business owner, it might be a mention you…
Brett Farmiloe
News
For most startups, PR has always been one of those things that feels important but hard to operationalize. Founders know they need visibility. They know earned media can drive credibility, inbound leads, and investor attention. But in practice, PR often gets pushed aside because it feels slow, expensive, and unpredictable. That’s starting to change. In…
Brett Farmiloe
News
If you’ve been following along on the HARO journey, you know we don’t take this community lightly. When Featured acquired HARO a year ago, we made a promise: bring it back and make it better than before. That promise stands. So when we say we’re bringing back Connectively, we want to be upfront about what…
Help a Reporter Out
Journalists
New profiles help journalists showcase their work, diversify income streams, and bring more transparency to HARO’s daily queries. Help a Reporter Out (HARO), the iconic platform that connects journalists with expert sources, today announced the launch of HARO Journalist Profiles – a new, free tool designed to help reporters display their work, attract assignments, and…
Brett Farmiloe
Journalists
September 17, 2025 — HARO (Help a Reporter Out) today announced its partnership with the Outdoor Writers Association of America (OWAA), the nation’s largest organization of professional outdoor journalists. Recognized as “The Voice of the Outdoors,” OWAA represents writers, photographers, videographers, broadcasters, digital storytellers, and artists dedicated to covering outdoor experiences and conservation. Since its…
Help a Reporter Out
Journalists
September 15, 2025 – HARO (Help a Reporter Out) announced its partnership with the South Asian Journalists Association (SAJA), a nonprofit dedicated to fostering community, professional growth, and nuanced coverage of the South Asian diaspora. Through this collaboration, SAJA’s members will gain streamlined access to HARO’s vast network of expert sources, making it easier than…
Help a Reporter Out
Change Log
I have some exciting news to share: Help a Reporter Out (HARO) is officially back. Featured.com has acquired HARO with one simple goal — to bring back everything that made it great. You’ll start seeing HARO emails again starting April 22nd. And just like before, it will remain free for both journalists and sources, supported…
Brett Farmiloe
