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Latest · How To
Bookstore events are still the most direct way for an author to meet their readers. Find independent bookstores that host author events, and how to reach them, with Featured’s Find Bookstores.
Brett Farmiloe
ReadFrom the blog
Find TV Stations
Local TV news is still one of the most trusted media outlets. Here's how you can get your client on TV.
Brett Farmiloe
Find Substacks
Journalists are increasingly moving to Substack to publish their work. Are those publications included in your media list? Here's a full guide on how to find and pitch Substack newsletters.
Brett Farmiloe
How To
Newsjacking is an essential part of a proactive PR strategy. Here's how to do it.
Brett Farmiloe
News
HARO (Help a Reporter Out) is hosting its second HARO Happy Hour on Thursday, November 19, 2026, from 5:30 to 7:00 p.m. MST at HARO headquarters inside Industrious, 7014 E Camelback Rd Suite B100A, Scottsdale, Arizona. Admission is free with RSVP, and drinks are on us. Sixty people came to the first HARO Happy Hour…
Brett Farmiloe
Guidelines
HARO ads are text placements in HARO’s free journalist-request newsletter, sold self-serve at published rates to companies that want to reach PR professionals, publicists, marketers, founders, and subject matter experts. You can book a single edition or a month of placements, write the ad in your browser, and pay by card. HARO staff read every…
Brett Farmiloe
Guidelines
Businesses should apply for awards because credible recognition can strengthen brand credibility, generate PR opportunities, support marketing and sales, differentiate a company from competitors, and provide independent validation of business achievements. But not all business awards are equal, and winning an award does not automatically make a company more successful. The value of recognition depends…
Brett Farmiloe
Journalists
HARO is still worth using in 2026, but the platform is taking a more active approach to spam, low-quality submissions, and accounts that violate its guidelines. According to HARO CEO Brett Farmiloe, HARO bans an account every 23 minutes, using community reporting, automated signals, and internal review to identify problematic activity. The goal is to…
Brett Farmiloe
Journalists
After analyzing more than 2 million pitches and 100 million emails sent through HARO (Help a Reporter Out) over the past year, HARO’s 2026 data shows that getting featured in the media depends on relevance, not volume. Human-written pitches are roughly three times more likely to get featured than AI-generated ones, 21% of all pitches…
Brett Farmiloe
News
PR teams have traditionally used publication reputation, audience size and SEO authority to decide which outlets belong on a media list. Those signals still matter, but AI search introduces another question: Which publications is AI already using to answer questions about your industry? An analysis of 405 completed GEO audits conducted through Featured between June…
Brett Farmiloe