New profiles help journalists showcase their work, diversify income streams, and bring more transparency to HARO’s daily queries.
Help a Reporter Out (HARO), the iconic platform that connects journalists with expert sources, today announced the launch of HARO Journalist Profiles – a new, free tool designed to help reporters display their work, attract assignments, and strengthen HARO’s verification process. The new feature gives journalists a platform to build their professional brand and monetize their expertise, while helping HARO highlight the reporters behind every query.
With HARO Profiles, journalists can create, claim, and customize a personalized page to present their bylined work in a portfolio that automatically stays current as new stories are published. Reporters can also attract new assignments and signal their availability by activating an “Open to Write” badge visible to editors and audiences.
“Journalists today are creators, educators, employees, entrepreneurs and freelancers — sometimes all at once,” said Brett Farmiloe, CEO of HARO and Founder of Featured.com. “HARO Profiles help journalists organize and feature their work, amplify their income streams, and grow their audience by leveraging the authority and reach of the HARO platform.”
Profiles also include tools to support and expand a journalist’s readership — from a Buy Me a Coffee widget that allows supporters to contribute directly, to a Substack integration that builds distribution, to drag-and-drop options for selling digital products, getting booked for consulting, or earning affiliate income — all while keeping 100% of their revenue.
“Having a HARO journalist profile makes it easy to showcase my work, track bylined articles, and create visibility for my passive income-generating projects, all in one place,” said Rosie Bell, Travel Journalist with bylines in Fodor’s, Lonely Planet, BBC Travel, and National Geographic.
The introduction of Journalist Profiles directly enhances HARO’s core service — the daily media opportunities that connect journalists with expert sources. Each HARO email will link directly to a journalist’s profile, allowing sources to easily research and verify reporters before pitching. Queries from HARO-verified journalists will appear at the top of every HARO edition, signaling credibility, improving trust, and helping reporters get the sources they need faster.
HARO Journalist Profiles are fully customizable, free forever, and ad-supported — ensuring every journalist can build and grow their presence without platform fees or revenue splits. More than 75,000 journalists have used HARO to connect with expert sources, and now they can use the same trusted platform to strengthen their professional identity and build new opportunities for their work.
Journalists can create or claim their profile today at www.helpareporter.com/journalist-profiles
About Help a Reporter Out (HARO)
Founded in 2008, Help a Reporter Out (HARO) connects journalists with credible sources to make reporting faster and easier. Acquired by Featured.com in 2025, HARO continues to serve as a trusted, journalist-first platform — now modernized with tools that help reporters showcase their work, grow their audience, and drive passive income.
About Featured.com
Featured.com is a knowledge-sharing platform that connects subject-matter experts with leading publishers to create quality, ready-to-publish content. With a community of over 200,000 experts and more than 2 million answers submitted, Featured powers articles across a network of 2,500+ media outlets, unlocking the full potential of human expertise — one insight at a time.